3D Scan + 3D Rendering

Königliche Porzellan-Manufaktur

3D Scan and Rendering

In order for KPM’s digitized products to be one-to-one reality, it was clear that not only could they be modeled, but we had to go the extra step of 3D scanning to ensure perfect equality. First we tried photogrammetry. In this process, a 3D model is calculated from hundreds of individual photos showing the object from each side. However, it quickly became apparent that the software had problems recognizing uniform and repetitive patterns and objects, and it was decided to make a 3D laser scan.

Then we created environments that were designed for different audiences. These lifeworlds have several advantages. First they are sustainable. This means that the regularly changing collections of KPM, can be maintained again and again in these environments, which keeps the pictures always up-to-date. At the same time, the images were adapted to different target groups and taste preferences, so that the potential customers from different life backgrounds feel optimally addressed.
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