beyerdynamic M70 microphone product introduction

As part of several product launches and product updates, beyerdynamic had RenderThat create various formats, such as cutters and product videos, in order to visualize the USP's and product variants. RenderThat had to draw on its storytelling expertise to give customers a look inside the product and make the feel of the technical products visually perceptible with explosive animations. Exact compliance with the corporate visual guidelines (black on black) was also an essential part of the project.